Your privacy is important to Yamaha Guitar Group, Inc. and
its family of brands, which includes Yamaha, Line 6, and Ampeg (“YGG”). We
your personal information.
operated websites, applications (“apps”) and products on which this Privacy
Policy is shown. If a YGG website, app or product links to a different privacy
Ways YGG Collects and Uses Personal Information
"Personal Information" is information that, either
alone or in combination with other information collected, identifies an
individual. When we combine other information (i.e., information that does not,
on its own, identify an individual) with Personal Information, we treat the
combined information as Personal Information.
When you create a YGG account
When you create an account on a YGG website or mobile app,
we ask you to provide Personal Information, including your name and email
address. You will use your email address or username and your password to login
to your account. Your YGG account will be password-protected. We use your name
to help verify your account when you call customer support.
When you log in to your YGG account with social media credentials
You may have the option to log in to your YGG account using
your social media login credentials (e.g., your Facebook login credentials). If
you choose to do this, when you log in to your YGG account using social media
login credentials for the first time, you will be asked whether you agree that
the social media provider may provide certain information to YGG, such as your
name, email address, profile photo, posts, comments and other information
associated with your social media account.
All this information is made available to YGG by the social
media provider due to the way the social sign-on configuration works, but of
this information, YGG only retains and uses your email address. YGG uses the
email address provided by the social media provider to associate it with your YGG
account so that you can use your email address to log in to your YGG account in
the future if you no longer wish to login using your social media login
If you do not want your information to be shared with YGG by
the social media provider, then you can simply login to the account(s) you
maintain on any YGG-owned website using the relevant account login credentials
without using your social media login credentials.
When you buy products on a YGG website
If you purchase a product on a YGG site, then YGG will
collect Personal Information from you, such as your name, mailing address and
telephone number, so that we can process your order and fulfill your purchase.
We do not view or store your payment card information. A third party processes
customer payment card information when YGG customers use a payment card to make
a purchase on a YGG site.
When you communicate with YGG
When you interact with our customer support representatives
via email, website chat, telephone, text, or in person, we may collect Personal
Information, such as your name, mailing address, phone number, email address
and contact preferences; and information about the YGG products you own, such
as their serial numbers and date of purchase. We also may create event logs
that are useful in diagnosing product or app performance related issues, and
capture information relating to the support or service issue. We use this
information to provide you with customer and product support. We may access
your YGG account in order to assist us in providing you the necessary
assistance. To improve customer service, subject to applicable laws, we may
also record, monitor, and/or review conversations with customer support
representatives, and analyze any feedback provided to us through voluntary
We may use Personal Information to communicate with you,
including communicating with you about your account or transactions with us,
giving you important information about your products or apps, sending you
applicable laws and the choices available to you as described below under Your
Choices regarding Marketing Correspondence, sending you offers and promotions
for our products and apps.
Other Uses of Personal Information by YGG
YGG may use Personal Information for internal statistical,
marketing or operational purposes, including generating sales reports and
measuring and understanding demographic, user interest, purchasing and other
trends among our customers.
Entities with which YGG may share personal information
With social network providers
From time to time, we may provide email addresses of
selected YGG customers who have opted in to receiving marketing correspondence
about YGG products and apps to social network providers, so they can help us
display advertisements on the social network pages of other users who share
common qualities (e.g., demographics and interests) with the selected YGG
If you sign up to be notified by email when a YGG product or
app will be available for purchase, in addition to using your email address to
notify you when that product or app becomes available for purchase, we may also
provide your email address to social network providers, so they can help us to
display advertisements about that product or app on your social network pages.
With service providers
We use third party service providers to help us to
administer certain activities on our behalf, such as fulfilling purchases and
shipping products, processing credit card payments, sending emails, providing
advertisements, analyzing usage of our websites and apps, tracking
effectiveness of our marketing campaigns, and allowing users to connect to
their social network. We may share Personal Information about you with such
third party service providers to the extent necessary for the sole purpose of
enabling them to perform services on our behalf.
Examples of third-party service providers we use include e-mail providers
and analytics services.
Ad event logs
If you choose to use YGG apps that contain advertisements,
we may collect information such as which advertisements were viewed, how often
they were clicked and how often certain actions such as saving a coupon or
calling or routing to a location corresponding to an advertisement were
performed so that the advertising providers can provide you with content and
advertising that might be of interest to you.
We may disclose Personal Information about you to others if
we have your consent to do so in such form of consent as may be required under
Subject to applicable laws in your jurisdiction, we may also
disclose Personal Information about you to others as we believe to be necessary
or appropriate: (a) under applicable law or regulation, including laws or
regulations outside your country of residence; (b) to comply with legal
process; (c) to respond to requests from public authorities and law enforcement
officials, including officials outside your country of residence; (d) to assist
or support theft investigations involving YGG products or property, (e) to
enforce any of our terms and conditions or policies; (f) to protect our
operations or those of any of our affiliates and subsidiaries; (g) to protect
the rights, privacy, safety or property of YGG, its affiliates and
subsidiaries, you or others; or (h) to permit us to pursue available remedies
or limit the damages that we may sustain.
We may also transfer Personal Information to an affiliate, a
subsidiary or a third party in the event of any reorganization, merger, sale,
joint venture, assignment, transfer or other disposition of all or any portion
of YGG's business, assets or stock, including, without limitation, in
connection with any bankruptcy or similar proceeding.
Ways you may share personal information or consent to YGG sharing your
Message boards, forums
Some YGG websites and apps have message boards, forums, chat
functionality, blogs, and similar features through which you can post
information, messages and materials. Please note that any information you
disclose through such services or otherwise on our sites may become public
information and may be available to visitors to the sites and to the general
public. We urge you to exercise discretion and caution when deciding to
disclose Personal Information, or any other information, on our websites or
If you enter a sweepstakes, contest or similar promotion, we
may use the information you provide to administer those promotions. To the
extent that the terms and conditions of any such promotion regarding the
the terms and conditions of the promotion will control.
Cookies and similar technology
To help analyze how you and other visitors navigate YGG
websites and compile aggregate statistics about site usage and response rates,
we, with assistance from third-party analytics service providers, collect
certain information when you visit our site. This information includes IP
address, geographic location of the device, browser type, browser language,
date and time of your request, time(s) of your visit(s), demographics, page
tags, web beacons, clear GIF’s or other similar tools on our site or in our
email messages to assist us in collecting and analyzing such information. We
use this information to provide better, more relevant content on our site, to
measure the effectiveness of advertisements, to identify and fix problems, and
to improve your overall experience on our site. We may also engage one or more
third party service providers to provide online advertisements on our behalf.
They may use a pixel tag or other similar technology to collect information
about your visits to sites, and they may use that information to send you
targeted advertisements. For more information regarding this practice and to
opt-out of such collection and use of this information by our third-party
service providers, please see https://www.networkadvertising.org/.
If you do not want information collected using these
technologies, there is a simple procedure in most browsers that allows you to
automatically decline many of these technologies, or to be given the choice of
declining or accepting them. In addition, if you reside in a jurisdiction that
have an opportunity to manage your cookie preferences on the sites, except that
certain cookies are required to enable core site functionality and you cannot
choose to disable those cookies.
Links, third party apps, and third parties’ privacy practices
Our websites, apps and products may contain links to other
sites that are not operated by YGG, and our websites or your product may
contain apps that you can download from third parties. These linked sites and
apps are not under our control and we are not responsible for the privacy
practices or the content of any linked sites and apps. If you use any
third-party sites or apps, any Personal Information collected by the third
parties to which you provide Personal Information.
YGG takes reasonable security measures to help protect
against loss, misuse, unauthorized access and unauthorized disclosure or
alteration of the Personal Information under its control.
Policy with respect to children
Our websites and apps are not directed to individuals under
the age of 13, and we request that individuals under 13 not provide Personal
Information to YGG through any YGG website or through our apps. If we learn
that we have collected the Personal Information from a child under 13, we will
take steps to delete the information as soon as possible.
add new products and apps, as we improve our current offerings, and as
last revised by referring to the "LAST UPDATED" legend at the end of
this policy. Any changes will become effective upon our posting of the revised
changes are material and, where required by applicable law, we will obtain your
consent. This notice will be provided by email or by posting notice of the
changes on our affected websites or products/apps, consistent with applicable
Retention of personal information
We will retain your Personal Information for the period
necessary to fulfill the purposes for which your Personal Information has been
is required by law.
How you can review, correct, update and delete your personal information
YGG takes reasonable steps to help ensure that the Personal
Information we collect from you is accurate, complete and current. You may edit
your information at https://line6.com/account
depending on whether you registered for a Line 6 or Ampeg account (or both).
You may request access to your Personal Information and request that erroneous
or inaccurate Personal Information be updated. You may also request that your
Personal Information and YGG account be deleted. YGG will respond promptly to
your requests in accordance with applicable law. For your protection, we may
only implement requests with respect to the Personal Information associated
with the email address that you use to send us your request, and we may need to
verify your identity before implementing your request. We may decline to
process requests that jeopardize the privacy of others, are extremely
impractical, or would cause us to take any action that is not permissible under
applicable laws. Additionally, as permitted by applicable laws, we may need to
retain certain Personal Information for a longer period for recordkeeping
purposes, such as retaining records relating to your purchases for warranty or
Access, correction or deletion requests can be made as
U.S. Mail to:
YAMAHA GUITAR GROUP, INC.
ATTN: LEGAL DEPARTMENT
26580 AGOURA ROAD
CALABASAS, CA 91302.
Email to email@example.com
Your California privacy rights
YGG collects various types of personally identifiable
information about you during our customer relationship. Under California law,
if you are a resident of California, you may make a written request to YGG
about how we have shared your information with third parties for their direct
marketing purposes. In response to your written request, YGG can provide you
with a notice describing the cost-free means to opt-out of our sharing your
information with third parties with whom we do not share the same brand name,
if the third party will use such information for its direct marketing purposes.
If you would like to exercise your rights under California
law, please send your written request to the email address or postal address
below. Please include your postal address in your request. Within thirty (30)
days of receiving your written request, YGG will provide you with a Third Party
Direct Marketing Opt-Out Form, so you may request that your personal
information not be disclosed to third parties for their direct marketing
YAMAHA GUITAR GROUP, INC.
If you feel that YGG is not abiding by its posted privacy
policy or is not in compliance with the EU-US Privacy Shield principles, you
should first contact YGG at firstname.lastname@example.org. If you do not
receive a timely acknowledgment of your inquiry or your inquiry has not been
satisfactorily addressed, you can also submit your inquiry to Privacy Trust, an
independent third party. Visit www.privacytrust.com/drs/open to file an inquiry
to resolve your concerns. Finally, as a last resort and in limited situations,
EU individuals may seek redress from the Privacy Shield Panel, a binding
arbitration mechanism. If you are unhappy with how YGG or Privacy Trust deals
with your inquiry, or the outcome, you may invoke binding arbitration or refer
your inquiry to a data panel.
Your choices regarding marketing correspondence
Newsletter Subscription Information - From time to time, we
would like to provide you with information in the form of electronic
newsletters. You may subscribe to receive electronic newsletters and information,
without registering a product, by submitting your email address, phone number,
or other relevant information at which you wish to be contacted.
Service Email Links
We may place email links on the Website to allow you to
contact us directly. The Personal Information you provide in these email links
is used to respond directly to your questions or comments. We may also file
your comments to improve the Website, or review and discard the Personal
Information. All information, other than Personal Information, that you send to
YGG using these email links will not be considered or treated as confidential
information. Do not send us any information, ideas, suggestions, proposals, or
comments that you consider confidential or that you want to be treated as
If you opt-in to receiving direct marketing communications
from us, then we may use your Personal Information to send you
marketing-related correspondence (including emails) related to YGG products or
apps. To opt-out of receiving marketing-related correspondence from YGG, please
click "Unsubscribe" from any marketing email you receive from YGG.
Last updated May 30, 2018